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Issue 4

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Spencer Green
Chairman, GDS International

Sales and the 'Talent Magnet'

A lot is written about being a ‘Talent Magnet’, either as a company, or as President. It’s all good practice – listen, mentor, reward, provide clear goals and career maps. Good practice for the employer, but what about the employee?
26 May 2011

Company profile: Crosby Group

Crosby Europe N.V. | www.thecrosbygroup.com

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When you read on a contract the statement “Crosby or equal”, you owe it to yourself and the personnel that will be using the product to determine what it means to be “or equal”. The following information has been designed to help you answer that question. Crosby has several “value added” features that must be compared when trying to find the “or equal” product. You will see from the following information that “when buying Crosby, you’re buying more than product, you’re buying quality."

Engineering excellence

The majority of Crosby’s products are “heat treated”. The “heat treatment” allows the product to deform if overloading occurs, giving warning before ultimate failure.

An “as-forged”, or non-heat treated product, will break with little or no warning. This is called a “catastrophic failure”, and is a result of brittleness or lack of toughness in the non-heat treated product as compared to the “heat treated” product.

Quality control

The majority of the steel purchased by Crosby is isolated from production until approved by our metallurgical lab. Each product is individually “PIC coded” (Product Identification Code) to allow traceability to its respective date of production and material certification.

Durability

Competitor’s products cannot be substituted in place of Crosby’s just because they look alike. Crosby products are manufactured with the highest design factors in the industry.

Crosby’s products are better able to withstand abusive field conditions because of the improved impact and fatigue characteristics designed into each item of our line.

Crosby recognises the importance of all four of these essential properties in its products: working load limit; ductility; fatigue and toughness.

Recognised dependability

Crosby is considered the standard of the industry, both nationally (in the US) and internationally. This can be drawn from the fact that most contracts involving rigging products, in the US and around the world, read “Crosby only” or “Crosby or equal”.

Industry education

Crosby has always been concerned that our users are knowledgeable with the installation, use, inspection, and maintenance of our products. Crosby offers a formal product instruction and warning programme, which includes such “value added” features as instruction sheets attached to individual items, comprehensive literature, and a video training programme.

A technical support team is also ready to answer any questions in regard to our products or services. This instruction can be provided through training seminars and on-site engineering applications.

These services provide important benefits, such as accident prevention, which results in lower costs of doing business for our customers.

Customer service

The phrase customer service at Crosby means more than just having the product available when you need it. Customer service also means having a full time, knowledgeable district sales representative available to serve you. It also means having a well-trained and fully equipped customer service department, a broad product line offering, 3,200 authorised Crosby distributors worldwide and a technical support team second to none.

Finally, customer service means having a management team dedicated to ensure the previously mentioned services run smoothly so that your needs are met.

If you need more information about these value added benefits, please consult your safety and rigging department, your local Crosby distributor, or a Crosby representative before making your decision.

How can you know if it’s “Crosby or Equal”? Just ask.

Process is important
Ask: What processes do they consider important?
Ask: How do they select their material?
Ask: Is the steel fine grained?
Ask: Are standards established to ensure sufficient cleanliness of the steel?

Tensile strength and ductility
Ask: Do they have an active program to determine tensile and ductility properties?
Ask: Are testing audits performed continuously on all products?
Ask: Is the actual deformation of a fitting when overloaded a major consideration for their shackles?

Fatigue properties
Ask: Does the material selection process recognise fatigue properties?
Ask: Do they have an active program to “design in” and test fatigue properties?
Ask: Is there a program in place to fatigue rate all load bearing products that are used in critical applications?

Impact properties
Ask: Does the material selection process recognise impact properties?
Ask: Do they have an active program to perform actual testing of impact properties?
Ask: Do they recognise the need for good impact properties, i.e., the need for crack initiation and growth to be difficult throughout the normal operating temperature 0° to 75°F (-20°C to +25°C)?

Performance
Ask: Does the fitting have required tensile strength, ductility, fatigue and impact properties?
Ask: Are all the material properties met?


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